MARKETING DIRECTOR - Scottsbluff, NE

Job Title: Marketing Director, Legacy Coop – Scottsbluff, NE
 

Job Overview:

Legacy Coop is looking for a creative, results-driven Marketing Director to lead our marketing efforts and drive brand awareness, customer engagement, and overall business growth. The ideal candidate will have experience in digital marketing, content creation, and campaign management.

This position is full-time and comes with Legacy Coop's full-time benefits package including retirement, 401K, holiday, vacation and sick time, as well as competitive pay.  While some travel is required, this position is on-site/in person so the ideal candidate lives in or around Scottsbluff, Nebraska and must have a valid driver's license.  

Key Responsibilities:

• Campaign Management: Plan, execute, and optimize marketing campaigns across various channels, including digital, social media, email marketing, and print and radio advertising.  Negotiates annual media contracts within the marketing budget. 
• Content Creation & Management: Oversee websites and social media and the creation of content (blog posts, articles, social media posts, video content, etc.) that resonates with the target audience.
• Brand Development: Ensure consistent brand messaging and positioning across all marketing materials, communication platforms, and campaigns.  Purchases promotional items for the company. 
• Collaboration: Work closely with departments for development and integration of
  on-line shopping websites and customer applications and advertising campaigns.  Manages Loyalty Card Program for Legacy Coop.
• Employee and Public Relations: Develop and promote employees and customer events including advertising, venue, and catering.
• Design: Graphic design for in-house flyers and communications using Canva, Photoshop, and Publisher. 

Qualifications:

• Education: Bachelor's Degree in Marketing; Business Administration; Business Communications preferred.  
• Experience: 3-5 years of experience in marketing.  
• Skills:
  • Proficiency in creative design software including Canva, Photoshop, Publisher.
  • Strong understanding of social media platforms and trends.
  • Excellent written and verbal communication skills.
  • Creative and strategic thinking, with a data-driven mindset.
  • Strong project management skills and the ability to multitask.
• Personal Qualities:
  • Self-motivated, with a strong sense of initiative.
  • Ability to work in a fast-paced, deadline-driven environment.
  • Collaborative team player with excellent interpersonal skills.
  • Strong problem solving and attention to detail. 

Click on“Apply for this job”  and copy and paste resume, and application or contact Human Resources at humanresources@legacycoop.com today!